Derbyshire Based Baked Goods Creator
Brand Design
Brand Guidelines Document
I was tasked by Alice to help create a new brand identity for her new bakery company. Alice makes the most amazing baked creations including luxury bespoke cakes for all occasions, cake pops, tray bakes and much more.
We took inspiration from the original Alice in Wonderland visuals as her cakes are jam packed with so much of the incredible creativity you associate with wonderland.
What stared off small as a logo request soon grew into a complete brand guidelines. This was perfect as Alice now needed her Branding artwork and guidelines to send to companies to make her Pull Up Banners, Business Cards, Flyers etc. By having all her design atributes in one place she could relax knowing that everything would be on brand and inline.
Instagram Alices Baked Creations Instagram
Alice has gone from strength to strenth since starting, now people have had the chance to try her delicious treats they've been returning for more. Please take time to visit her Etsy store and Instagram for your cake needs.
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